Southwestern College and CSUSM Announce Historic Partnership Bringing Bachelor’s Degrees to South County
Southwestern College (SWC) and Cal State San Marcos will host a ceremonial signing to celebrate a groundbreaking partnership that brings new bachelor’s degree programs directly to South County San Diego. This marks the first time CSUSM will offer degree pathways in the region, through a collaboration based at the newly established CSUSM @ SWC University Center.
WHEN: Thursday, May 29, noon
WHERE:
Southwestern College – Chula Vista Campus
Instructional & Discovery Complex – In front of the University Center, 900 Otay Lakes Road, Chula Vista, CA 91910
WHO:
- Dr. Mark Sanchez, Superintendent/President, Southwestern College (confirmed)
- Dr. Ellen Neufeldt, President, CSUSM (confirmed)
- Assemblymember David Alvarez, California State Assembly (confirmed)
- Southwestern College and CSUSM faculty, deans and students
WHY:
This partnership brings accessible, high-demand bachelor’s degree programs to the heart of South County, enabling local students to complete their four-year degrees close to home. CSUSM @ SWC will launch programs in Business Administration, Computer Information Systems and Cyber Security in Fall 2026, followed by Human Development with emphasis on Wellness Coaching and Bilingual Speech Language Pathology in Fall 2027.
These fields were selected based on findings from the 2023 Workforce and Education Needs Assessment conducted by the San Diego Regional Policy & Innovation Center, Southwestern College and the City of Chula Vista. The report identified business, healthcare and technology – including cybersecurity and information systems – as among the highest-priority fields for new bachelor’s degree programs in South County. Additionally, the future-adjusted list of 147 priority occupations includes many roles that require bachelor’s degrees in healthcare and wellness-related fields, such as bilingual speech-language pathology and wellness coaching. The report notes that 73% of the region’s priority occupations are projected to require a bachelor’s degree at entry, yet the region remains underserved in terms of degree-granting institutions.
With more than 600,000 residents, South County San Diego, anchored by Chula Vista, the largest city of its size in California without a public university offering bachelor’s degrees, faces a critical gap in higher education access. This absence limits the region’s ability to produce the skilled, degreed workforce required to meet projected demand across key sectors such as technology, healthcare and education. Expanding place-based access to four-year degree programs is essential not only for educational equity but also for strengthening regional economic competitiveness. The launch of CSUSM @ SWC is a strategic response that directly addresses this need, equipping South County residents to fill high-priority, high-wage occupations that drive long-term growth.
QUOTES:
“This partnership marks a turning point for South County,” said Dr. Mark Sanchez, Superintendent/President of Southwestern College. “Together, we are not only expanding access to high-quality, affordable bachelor’s degrees, we are preparing our students to step directly into high-demand careers that power our regional economy. We are proud to welcome CSU San Marcos to South County.”
“At Cal State San Marcos, our mission has always been centered on access and student success – and this partnership with Southwestern College is a powerful extension of that commitment,” said Dr. Ellen Neufeldt, President of CSUSM. “By creating seamless pathways to higher education, we are not only expanding economic opportunity in South County, we are advancing social mobility for generations of students, families and communities.”
VISUALS:
Ceremonial signing, college leadership, local officials, students and the University Center backdrop.
CONTACTS:
Southwestern College: Armando Lamadrid, alamadrid@swccd.edu, 619-421-6700, ext. 5945
CSUSM: Jerry McCormick, jmccormick@csusm.edu, 619-549-9438
ABOUT SOUTHWESTERN COLLEGE:
Southwestern College, the only public institution of higher education in southern San Diego, serves a diverse community of students through a wide range of high-quality academic programs, comprehensive student services, and visionary partnerships, including between Arizona State University and Centro de Enseñanza Técnica y Superior (CETYS). With enrollment now exceeding pre-pandemic levels and Southwestern College’s championing of AB 91, thousands more local students are now reimagining what’s possible every day. Southwestern College also stimulates the development and growth of the region through partnerships, services and educational programs that meet the region’s economic and workforce demands. For more information, visit swccd.edu.
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